Simply having that desire won’t solve the problem of an aging donor base… you actually need to take active steps to encourage younger people to give. That’s where the concept of a “monthly sustainer program” can help.
Why are so many ministries really poor at thanking their supporters, beyond the sending of a gift receipt? What would happen if your development team improved its appreciation methods?
Following the release of the first three videos in the series, we invited you to share comments and questions. You did! So, here are our answers.